Globant and Major League Rugby Partner to Implement Innovative Sports Technology

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Tech News Summary:

  • Major League Rugby (MLR) has partnered with Globant to revolutionize the world of rugby by leveraging data and technology to drive innovation and improve sponsorship opportunities.
  • Globant will develop a new version of the MLR streaming platform, Rugby Network, to stream games, capture fan data, and create new opportunities for the growth of rugby worldwide.
  • This partnership marks an important step towards integrating cutting-edge technology into sports leagues’ operations, ushering in an era where data-driven decision-making will play a pivotal role in shaping their future strategies.

Globant, a leading digital transformation company, has announced a groundbreaking partnership with Major League Rugby (MLR) to implement cutting-edge sports technology. The collaboration aims to enhance the fan experience and optimize player performance through the use of innovative digital solutions.

Through this partnership, Globant will leverage its expertise in artificial intelligence, data analytics, and immersive experiences to provide MLR with state-of-the-art tools and technologies. These innovations will enable MLR to gather real-time data on player performance, enhance coaching strategies, and deliver personalized experiences to fans both in-stadium and through digital platforms.

“We are thrilled to partner with Major League Rugby to revolutionize the sports industry through technology,” said Martín Migoya, CEO and co-founder of Globant. “By leveraging our digital capabilities, we aim to elevate the game for players and fans alike, creating a more immersive and engaging experience for all.”

MLR Commissioner George Killebrew expressed his excitement about the collaboration, stating, “We are eager to work with Globant to unlock the full potential of technology in sports. This partnership will undoubtedly raise the bar for innovation in rugby and provide our fans with a more dynamic and interactive experience.”

With the growing demand for advanced sports technology, the partnership between Globant and MLR is expected to set a new standard for the intersection of sports and digital transformation. Together, they will lead the way in utilizing cutting-edge solutions to drive innovation and enhance the future of rugby.

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