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According to new sales figures, Nvidia’s new RTX 4070 Ti GPU has outsold both AMD’s high-end RDNA 3 graphics cards combined.
Sales figures from German retailer MindFactory were posted on Twitter by TechEpiphany (who regularly shares statistics from this major outlet), as VideoCardz(opens in new tab) noticed, showing what happened in week three of 2023.
In terms of current-generation models, Nvidia scored a big win with the RTX 4070 Ti, which sold 545 units. That was more than the combined sales of the RX 7900 XTX and 7900 XT, which were 300 and 200 units, respectively (500 total). Notably, the 4070 Ti was also the best-selling single GPU among AMD, Intel, and Nvidia models.
When you add RTX 4080 sales to Nvidia’s total – that GPU sold 190 units – you get 735 units for Team Green versus 500 units for Team Red, a fairly clear win even without accounting for the RTX 4090 (which sold 210 units, pushing Nvidia close to 1,000 Lovelace GPUs sold for the week).
In third place was AMD’s best-seller, the RX 6700 XT, which sold 410 units during the week.
Interestingly, the second best-selling graphics card was also an Nvidia offering, the RTX 3060, which sold 485 units and was not far behind the 4070 Ti.
So, how about Intel? Team Blue, on the other hand, trailed the big two GPU manufacturers, with the Arc A770 and A380 only selling 10 units each (making them equal 21st with a bunch of other cards, many of them very long in the tooth like the Nvidia GTX 1050 Ti and the GT 730).
This is an interesting snapshot of current GPU sales, but keep in mind that these are figures from a single retailer, so they represent only a small portion of the overall market. So, let’s not get too carried away, but it’s clear that the RTX 4070 Ti is outperforming both of its RDNA 3 competitors.
This is most likely due to a combination of factors. First and foremost, the RTX 4070 Ti debuted at its MSRP (recommended price) (rather than being inflated). Second, that MSRP is more affordable than any other current-generation graphics card on the market (all of which are higher-end models, of course). The RX 7900 XT comes close at $100 (approximately £80 / AU$145) more for the MSRP – actually, at MindFactory, it’s just over €30 (approximately $33 / £26 / AU$47) more, though the gap may have been wider during the week for which these figures were compiled. So it appears that if you want a really powerful graphics card – remember, the RTX 4070 Ti offers RTX 3090 level performance, with DLSS 3 for boosting supported games and lower power usage – this is about as good as it gets right now. You’ll still have to pay through the nose for that privilege, but not as much as with the other current-gen options. (And last-gen cards remain pricey, too, with even the RTX 3080 only being 13% cheaper than the 4070 Ti at MindFactory right now).
For the time being, it may be prudent to wait for the RTX 4070 to appear. According to rumours, this GPU will be available soon, and we may finally see some truly affordable pricing with Lovelace (relatively speaking – maybe we should call it semi-affordable, perhaps, though some speculation points to Nvidia going heavier with the price tag than we would like). Source