White Castle Embraces Innovative Technology to Transform Fast Food Experience

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Tech News Summary:

  • White Castle has introduced new technology, including an AI-based ordering system named Julia, to improve the customer experience.
  • The company has also implemented Flippy, an automated fryer arm, to increase efficiency and productivity in the kitchen.
  • Despite past failures, White Castle is optimistic about the future expansion of these technologies across more locations and remains committed to innovation and customer satisfaction.

White Castle Embraces New Tech to Revolutionize Fast Food Experience

White Castle, the iconic fast food chain known for its sliders, has announced a new initiative to revolutionize the fast food experience through the use of cutting-edge technology.

The company is rolling out several new tech-savvy features that will enhance the customer experience and streamline operations. One of the most exciting updates is the introduction of a mobile app that will allow customers to place their orders for pickup or delivery directly from their smartphones. This will not only reduce wait times for customers, but also improve efficiency for the staff.

In addition to the mobile app, White Castle is also implementing self-service kiosks in select locations. These kiosks will allow customers to place their orders and customize their meals without the need for traditional ordering counters. This will provide a more personalized and convenient experience for customers while also freeing up staff to focus on food preparation and customer service.

The company is also investing in new kitchen technology to improve speed and accuracy of food preparation. This includes automated cooking equipment and digital display systems to ensure that orders are fulfilled quickly and accurately.

“We are committed to leveraging the latest technology to enhance the overall dining experience for our customers,” said Lisa Ingram, CEO of White Castle. “We believe that these new initiatives will not only improve efficiency and convenience, but also elevate the quality of our food and service.”

White Castle’s embrace of new technology reflects a larger trend in the fast food industry, as chains continue to invest in digital and automated solutions to meet the evolving needs of their customers.

The new tech features are set to roll out in select White Castle locations in the coming months, with plans to expand to more restaurants in the future. Customers can look forward to a more seamless and enjoyable dining experience at their favorite slider joint.

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