-
At the 2nd Global AI Summit in Riyadh, Saudia, the national airline of Saudi Arabia, announced plans to include speech recognition and augmented reality into its offerings. To advance artificial intelligence in the aviation industry, Saudia has struck an agreement with the Saudi Data and Artificial Intelligence Agency and the Saudi Company for Artificial Intelligence.
Alhazmi stated that one of SDAIA’s products, an app called SauTech, is being used by the business to conduct research on voice recognition technology. “Fantastic app. At the moment, it recognizes Arabic dialects with accuracy. And right now, we are looking into potential applications and use cases to begin integrating it into our services “added he.
Along with embracing augmented reality and the Internet of Things, the business also intends to be the first to integrate AI into its services.
“Our strategic goal is to create a network of partners that can digitize our customers’ experience with us. Our aim is to give our clients an exceptional experience.
We are turning digital as a part of our Digital First Adaptation program. We now think that our consumers need to have access to all current data science and technology. By offering a customizable platform that lets you customize your journey, we hope to improve self-service alternatives.
Alhazmi thinks there are lots of potential to incorporate technology into the industry and that the digitalization features already employed by airlines, such downloading tickets to mobile devices, may be considerably increased.
“That is actually the main goal, because we understand that there is a new generation of people who are more interested in technology and use it every day,” he added.
Saudia recently partnered with agritech company Red Sea Farms to provide sustainable, high-quality meals to its customers. “We can see that technology adoption in Saudi Arabia is generally more mature than other countries,” Alhazmi concluded.